The Independent newspaper has announced plans to collaborate with HTC Blinkfeed allowing consumers to access personalised content through the HTC One smartphone by selecting the content that they are most interested in.
Blinkfeed is a new feature included in HTC Sense 5.0 and will be launched on the new smartphone HTC One which has been delayed until the 30th April 2013. The new feature boasts a live digital content feed which is tailored to the individual. Essentially it will show snippets which can be tapped to view in a larger window.http://www.thedrum.com/news/2013/03/29/independent-announces-htc-blinkfeed-collaboration
“Zach Leonard, managing director, digital at The Independent said: ‘Delivering high-quality journalism that is fresh and up-to-date is at the heart of what we do. We are proud to be bringing the latest news, sport, comment, lifestyle, arts and student content to audiences of the new HTC One, as we continue to invest in our presence and partnerships in the digital space.’”
‘Drew Bamford, assistant vice president of user experience at HTC added: “We design all of our hardware and software utilising knowledge of how people find, consume and share content on their smartphones. With HTC Blinkfeed, our customers have direct access to fresh content – whether it is from friends or social feeds – that is uniquely relevant to them. The great content offered by The Independent fits well with our vast range of consumers, and we are pleased to partner with The Independent to bring our customers this experience.”’ http://www.3g.co.uk/PR/April2013/htc-blinkfeed-on-htc-one-a-closer-look.html
No comments:
Post a Comment